A trademark is a design, symbol, word or phrase that identifies the source of your products and distinguishes them from the products of other companies. A service mark is a trademark for a company that provides services. The word “trademark” is often used to refer to both trademarks and service marks.

trademark is “a word, phrase, symbol or design that identifies your goods and services” and distinguishes your brand from competitors. A trademark is used for goods, while a service mark is used for services. A trademark gives you the exclusive right to use your mark and helps prevent competitors from using a mark that’s the same as or very similar to yours.

Simply using a name, logo or slogan in your business gives it some level of trademark protection, though these “common law” trademarks are hard to enforce and apply only in your immediate locality. You can get statewide trademark protection by registering your trademark with your state.

You can trademark many of the things that you use to distinguish your business from other businesses. You might have a trademark for:

Product names and nicknames

Logos

Sounds

A symbol or design

Color combinations or schemes

Smells

You can't trademark many of the things that you use to distinguish your business from other businesses. You mightnot have a trademark for:

Any mark that is already in use, or is too similar to a mark already in use

Generic descriptive words

Commonly used phrases or messages

Direct religious quotes and passages

To get federal trademark protection, your mark must be distinctive and not likely to be confused with an existing trademark. When considering a trademark, focus on what you are offering, why it’s different and what makes it stand out. Avoid generic descriptions of your product or service–the more distinct your proposed mark is, the better odds that the application will be approved.

One of the significant benefits of trademark registration is that it grants exclusive rights over the trademark. The trademark owner can apply the same for all the products or goods falling under the classes for which it is registered. The trademark registration provides the exclusive right to take legal action against third parties who use a similar or identical mark without authorised permission for their products.

The other benefits of trademark registration is that it helps to establish goodwill and trust in a brand. The goodwill of the brand increases when it becomes popular amongst customers. It helps to create regular loyal customers who recognise products or goods from its brand and opt for the same brand. A trademark having a good reputation and goodwill can also help obtain funds from financial institutions.

A trademark aims to distinguish goods and services from its competitors and create a brand identity. Trademark registration makes it easy to commercialise or market a product or service with a unique brand identity in line with the market requirements. The brand identity communicates the company’s quality, vision and several other features of the products and establishes its uniqueness amongst customers.

A trademark registration ensures the quality of the product or goods. Customers link the product’s quality with the brand. It creates an image of the quality of a particular brand in the market which helps to attract new customers. Thus, customers buy goods with a popular trademark in the market.

When third parties use a registered trademark for their products or goods without the owner’s permission, it amounts to infringement. It means that if a third party violates the registered trademark, the trademark owner has a right to take legal action against them for infringement. In a case of infringement, the court can order to stop the third party from using the registered trademark and even give back the profits made by using such a trademark to the registered owner.

No. A “trade name” is basically the name that you’ve used to identify your company. It offers no legal protection or limitless rights for the use of that name; it is just the name. Trade names are registered on the state level, meaning a specific name may be available in one state but not another.

The registration of the trademark is quite beneficial in many aspects of the business. Here is why you should choose FINNTAXES for trademark registration online.

We conduct a thorough search of the TM directory

We prepare the authorization letter, so we can file for tm registration on your behalf

Our experts guide you with the classes you need to apply under

We fill and apply with the Registrar

We constantly provide you with updates until the trademark registration process is complete

You get the best support throughout the online trademark registration process and all your queries will be answered.

Send us the document online and we will start working.

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